Challenge

IDLI DABBA aspires to break the notion that South Indian food is mundane and boring. They aim to do this by offering our Idlies & Dosas with traditional, authentic & spicy South Indian Curries apart from the usual Chutneys, Sambar & Podis. Therefore, they needed much exposure online.

Solution

From our social media strategy their Facebook page likes have increased by 20,000 in the last 12 months, and their Instagram account has grown to have a healthy number of followers. Competitions now average over 7,000 entries and generate strong data collection opportunities for Idli Dabba.

We were able to generate quality leads through Search Engine Optimization, Digital Marketing, Content Writing, and Email Marketing.